Hull builds the complete picture of every lead, their interactions, and history with you from all connected tools and databases.
Transform your data on each lead into clean, actionable, ready-for-sales formats. Filter just the leads you need with Hull's segmentation tool.
Share every lead, contact, and account across all your sales and marketing tools, with data from your unified lead profile and Hull's Integrations.
No second guessing or wasted discovery calls. Give sales and marketing the complex context to speak to each lead and customer with data from your other tools.
Hull captures everything about each lead and every action they've ever taken, available to sync to your sales CRM.
Learn more about Hull for data enrichment
Sync only qualified leads to sales. Use all your data on each lead, including enriched and computed data, to deeply and precisely qualify leads in Hull using Hull Segments.
Choose which segments to sync to your tools, including your CRMs. Hull automatically syncs and updates matching qualified leads to your CRM.
Lengow fixed their 50% dropoff in demo request response with automated lead qualification through Hull. Read the case study.
Let Hull prospect for you without junking up your CRM. Integrate Hull with services like Clearbit Prospector and pull your target leads right into Hull. Find associated contacts or lookalike for your qualified leads automatically, and continue to generate leads automatically. Hull creates new profiles for each new lead. Control which leads and what data on each lead is synced to your CRM.
Combine and transform data to power your sales teams’ workflows in Hull. Use Hull Processor to compute new traits and events with plain JavaScript (no effing APEX), then write new data to Hull Profiles. Sync new computed data to your CRMs, marketing tools, and power smarter workflows everywhere without brittle workarounds.
Use all your data to compute real-time lead scores. Create scores in any way you like without the constraints of your sales and marketing tools scoring systems.
Write advanced routing rules for assigning leads to particular reps and sales teams.
Write CRM-friendly, sales rep-friendly summaries of your leads actions on your website and in your product. Transform long streams of analytics data into clear, short, "human readable" insights to sync to your CRM.
Fill in the data points your sales reps constantly look up themselves. Call external APIs through Hull Processor to create and update traits in Hull Profiles, then write this to your CRM in real-time.
Keep junk leads and dead data away from sales reps. Capture and store all your leads and lead data in Hull’s infinitely deep profiles instead of your CRM.
Transform and cleanse your lead data before syncing it out with Hull Processor. Then, sync only qualified leads and the data your reps need into your CRM.
Mention saved over $15,000 on their Salesforce account by reducing API calls and storage costs.
With Hull, we can control the data and only pass the fields and contacts which matter most to us. So it’s very cost efficient. It was a good surprise!
Thomas Plaindoux, Data Operations Manager at Mention
Create a personalized lead experience at scale with Hull. Sync just the leads and data your sales team needs into the tools they want to use. Clue in sales with who to talk to using Hull Segments, what to say with data from Hull Profiles, and when to reach out - all without sales leaving their tool of choice.
What Hull allows us to do is identify the moments when they’re moving through the buyer’s journey, take that information in, and then react. John Sherer, Director of Sales at Appcues
Hull enables you to orchestrate data across many tools. Sales and marketing teams use Hull to prospect and qualify leads at scale. Learn how teams have doubled quadrupled sales pipeline in our data-driven playbooks.
Book a personalized demo with a product expert to see how Hull can help you unify data across your entire stack.