All articles

10th November 2020

How Pusher Uses Customer Behavior Data to Drive Growth & Retention

Forward-thinking B2B SaaS companies like Pusher know that just using attribute-based data in marketing can only go so far. Watch the webinar replay to learn how they put behavioral data into action.

20th January 2020

3 Tactics for Using Data to Boost Sales Engagement

Boost engagement by using data to find best-fit accounts, prioritize warm leads, and personalize emails at scale.

1st October 2019

Operation: Automation

Stop doing these 7 sales and marketing ops tasks manually and let a customer data platform do the work for you.

2nd April 2019

Mention Doubles Lead Qualification Accuracy and Saves Over $15,000 on Salesforce

Mention was experiencing a lot of challenges managing customer data for over 500,000 of their users. Learn how they used Hull to control their customer data flows and save on Salesforce costs.