Customer data platform for Mailchimp
Single customer view
Unify data about every lead, customer & company from all your tools, tracking & databases into User & Account Profiles - the single source of truth.
Use any combination of attributes, events & event properties from different sources to query & segment both people & companies with Segments.
2-way sync in real-time
Map filter, filter segments & stream every update about people, companies & segments two-way between all your team’s tools with Integrations and more.
Power-up the best features of Mailchimp
Fill-in-the-blanks in your Contacts & Lists profiles, and enable new powers in Mailchimp’s best features:
- Create & update Lists from any of your customer data (including events & event properties)
- Personalize Templates and merge tags
- Trigger smarter Workflows
- Capture Forms and Email events, and sync to all your other tools
How teams use Hull with Mailchimp
Sync data seamlessly into HubSpot, Mailchimp, Intercom, Customer.io, or your other email & marketing automation tools from all your tools, tracking & databases in real-time via Hull. See how to manage CRM integration on Hull.
Maximize engagement with your best-fit leads by engaging them with targeted content & campaigns across multiple channels - orchestrated by Hull. See how to manage lead nurturing on Hull.
Single Source of Truth
Create an always up-to-date source of customer data to sync across all your tools with Hull's customer data platform. See how to build your single source of truth on Hull.
Solve hard Mailchimp data integration problems
Point-and-click integrations and Mailchimp Connect only get you so far.
Hull is the customer data platform for data engineers. With the flexibility of code and real-time data, with the security & scalability of a customer data platform, you can solve common data integration problems like:
- Combine duplicate contacts from Mailchimp in Hull
- Consolidate & reformat attributes to sync to Mailchimp (to stay below their attribute limit)
- Trigger real-time updates of Contacts & Lists
- Synchronize Mailchimp with your backend databases
- Synchronize (un)subscriptions across all your email tools.
Hull's Mailchimp documentation
Mailchimp integration support
|Email Events||Events||Email Events|
Hull also captures Mailchimp's Email events such as Open, Clicks, Unsubscribes
You can control which Hull Users are synced to Mailchimp Contacts with segments. Segments can also be synced with Mailchimp Segments.
Using the Mailchimp Connector
Data engineering tools for marketing ops
Hull's customer data platform gives your data engineers a complete toolset to unify, transform, segment & sync data across all your tools real-time.
I can’t remember what my job was like before Hull. When things work in Hull, I can go back home.
Flexible platform for customer data engineering
Transform data in real-time
Open Source Connectors
Fork, host & extend Hull’s collection of connectors on GitHub.
Build your own connectors
Integrate new tools with ease using Hull’s NodeJS libraries.
More than just a Mailchimp integration
Hull sits at the heart of your marketing tech stack. Unify, transform, segment, and sync customer data across all your tools and teams from one customer data platform.
Unified customer profiles to capture & show everything about each person & company - no constraints in the number or type of attributes.
Processor to transform your customer data in any way, in real-time.
Segmentation tool to query your entire customer database, compute segments & filter data flows in real-time. No constraints to building Mailchimp Lists.
Integrations to map, filter & sync customer data across all your tools & databases.