Customer data platform for Outreach teams
Single customer view
Unify data about every lead, customer & company from all your tools, tracking & databases into User & Account Profiles - the single source of truth.
Use any combination of attributes, events & event properties from different sources to query & segment both people & companies with Segments.
2-way sync in real-time
Map filter, filter segments & stream every update about people, companies & segments two-way between all your team’s tools with Integrations and more.
Power up the best features of Outreach
Fill-in-the-blanks in your Prospects & Accounts, and enable new possibilities with Outreach's best features:
- Add Prospects from other sources to your Outreach system
- Personalize Templates and Snippets with all your data
- Create automated Triggers based on any actions in any tools
- Use automated Triggers to create Tasks and enroll prospects in Sequences
Power-up other tools with data from Outreach
Use your data and actions captured in Outreach to power actions across the rest of your martech stack
- Synchronize Outreach Sequences and subscriptions with your marketing emails and chat
- Update ad audiences from your Prospect profiles
- Trigger actions in other tools based on actions in Outreach (like
How teams use Hull with Outreach
Automate sales outreach to target leads as they move through the buying journey via Hull's customer data platform. See how to build automated sales enablement on Hull.
Single Source of Truth
Create an always up-to-date source of customer data to sync across all your tools with Hull's customer data platform. See how to build your single source of truth on Hull.
Sync data seamlessly into Salesforce, HubSpot, Close, or your other CRM from all your tools, tracking & databases in real-time via Hull. See how to manage CRM integration on Hull.
"Sales conversion rate increased 70%"
Hull combines real-time triggers with the complete context on each lead & account, and syncs it where your sales reps are working.
Now sales knows exactly who to talk to, what to say, and when to reach out. With your entire sales team plugged in to how your leads are moving through the buying journey, you can intelligently accelerate deal flow.
Low-touch sales conversion rate increased 70%, ASP [average sale price] increased 25%, and ARR [annual recurring revenue] closed in the quarter increased 60% over our 4Q’17 levels. We’re talking hundreds of thousands of dollars converted to ARR.
Hull's Outreach Documentation
Outreach integration support
Hull's Outreach data mapping enable you to sync User & Account attributes with Outreach Prospect & Account fields, including custom fields.
Data engineering tools for marketing ops
Hull's customer data platform gives your data engineers a complete toolset to unify, transform, segment & sync data across all your tools real-time.
I can’t remember what my job was like before Hull. When things work in Hull, I can go back home.
Flexible platform for customer data engineering
Transform data in real-time
Open Source Connectors
Fork, host & extend Hull’s collection of connectors on GitHub.
Build your own connectors
Integrate new tools with ease using Hull’s NodeJS libraries.
More than just an Outreach integration
Hull sits at the heart of your sales and marketing stack. Unify, transform, segment, and sync customer data across all your tools and teams from one customer data platform.
Unified customer profiles to capture & show everything about each person & company, including anonymous website visitors.
Processor to transform your customer data in any way, in real-time (no limits to HubSpot properties or events).
Segmentation tool to query your entire customer database, compute segments (for HubSpot Lists) & filter data flows in real-time.
Integrations to map, filter & sync customer data across all your tools & databases.