Popular Hull integrations with Salesforce
Hull connects Salesforce with the data it cannot reach from elsewhere - your product, data warehouse, payments, data enrichment, as well as all your sales & marketing tools.
With Hull, you only ever have the most complete, up-to-date, accurate records in Salesforce to trigger tasks, build reports & work opportunities.
The biggest benefit of Hull is it is the core infrastructure we use to work off of everything. It's where we do all of our enrichment activities and then push that data HubSpot and Salesforce and as well as web forms.
Matt Lovett, CEO at Oz Content
Connect your SQL databases to Salesforce
- Query databases on a schedule
- Upsert to Leads, Contacts & Accounts
- Exclude null updates. Batch true updates.
- For MySQL, PostgreSQL, Redshift & Snowflake
Connect payment & subscriptions to Salesforce
- Capture new & updated subscriptions
- Transform Stripe Events into Attributes
- Map to fields in Salesforce
- Sync with Leads, Contacts & Accounts
Customizable HubSpot Salesforce integration
- Filter & sync HubSpot Contacts to Salesforce
- Control logic to Salesforce Leads & Contacts
- Map fields between HubSpot & Salesforce
- Manage HubSpot & Salesforce API limits
Create Facebook Custom Audiences from Salesforce
- Capture new & updated Leads & Contacts
- Create Hull Segments with Salesforce Leads & Contacts
- Map Hull Segments to Facebook Custom Audiences
- Update Facebook Custom Audiences in real-time
Map & filter Segment data reliably into Salesforce
- Capture Segment
- Unify data from Segment into Hull profiles
- Map data to Salesforce Leads, Contacts & Accounts
- Automatically retry sending dropped data
Customizable Clearbit for Salesforce
- Filter Clearbit requests with Hull Segments
- Integrate Enrichment, Prospector & Reveal
- Map Clearbit data into Salesforce
- Maximize the value of your Clearbit data
Customer data platform for Salesforce ops and admins
Single customer view
Unify data about every lead, customer & company from all your tools, tracking & databases into User & Account Profiles - the single source of truth.
Use any combination of attributes, events & event properties from different sources to query & segment both people & companies with Segments.
2-way sync in real-time
Map filter, filter segments & stream every update about people, companies & segments two-way between all your team’s tools with Integrations and more.
Fill-in-the-blanks in your Leads, Contacts & Accounts
Hull is a real-time data loader for Salesforce. Fetch data from all and any of your sources of lead & customer data and update your Salesforce Leads, Contacts & Accounts.
- SQL Importer (including data warehouses)
- Google Sheets Importer
- Marketing automation, email & live chat
- Website & product analytics events
- Data enrichment
- Intent data
How teams use Hull with Salesforce
Sync data seamlessly into Salesforce, HubSpot, Close, or your other CRM from all your tools, tracking & databases in real-time via Hull. See how to manage CRM integration on Hull.
Connect to all your lead sources, then enrich, score & pre-qualify leads before syncing only best-fit, sales-ready leads to your CRM. See how to build lead qualification on Hull.
Single Source of Truth
Create an always up-to-date source of customer data to sync across all your tools with Hull's customer data platform. See how to build your single source of truth on Hull.
Manage Salesforce API limits
Save and stay within Salesforce daily API limits without being charged more by channeling all your data updates through Hull’s real-time customer data platform.
Hull ingests updates from every data source but emits only “new” updates, intelligently handles any outgoing backpressure, and batches outbound notifications to minimize API calls.
- Create & update attributes & events
- Associate people with companies
- Compute & increment scores
- Call external APIs
Ingesting Salesforce Tasks inside Hull
Tasks are native objects inside Salesforce which can include calls, emails, meetings, and more depending on your particular Salesforce setup.
With Hull, you can ingest them as events and use them to refine your segments or to trigger workflows.
Hull's Salesforce Documentation
Salesforce integration support
Hull's Salesforce data mapping enable you to sync Hull User & Account attributes with Salesforce Lead, Contact & Account fields, including custom fields.
Hull also captures and creates Tasks in Salesforce so you can react on them and automatically create them.
You can control which Hull Users are synced to Salesforce Contacts, Leads & Accounts with segments.
Using the Salesforce Connector
Data engineering for Salesforce ops
Hull's customer data platform gives your data engineers a complete toolset to unify, transform, segment & sync data in-and-out of Salesforce and across all your tools real-time.
We saved over $15,000 on Salesforce and doubled qualified leads. Customer success and sales are very, very happy. I can give them whatever information they want, and I don’t need a backend developer. Data is more reliable. We have more control.
Flexible platform for customer data engineering
Transform data in real-time
Open Source Connectors
Fork, host & extend Hull’s collection of connectors on GitHub.
Build your own connectors
Integrate new tools with ease using Hull’s NodeJS libraries.
Use Hull as an AppExchange alternative
If native Salesforce integrations don’t exist, or lack the features you need, use Hull as your AppExchange alternative.
Connect tools into Hull with webhooks, connectors, APIs, and more, then sync the data you need into Salesforce in real-time. All whilst minimizing Salesforce API calls and storage costs.
More than just a Salesforce integration
Hull sits at the heart of your marketing tech stack. Unify, transform, segment, and sync customer data across all your tools and teams from one customer data platform.
Unified customer profiles to capture & show everything about each person & company without any limits or constraints.
Processor to transform your customer data in any way, in real-time. No more painful APEX code.
Segmentation tool to query your entire customer database, compute segments & filter data flows in real-time.
Integrations to map, filter & sync customer data across all your tools & databases without busting your Salesforce API limits.