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Hull is a real-time customer data platform for B2B

Single customer view

Unify data about every lead, customer & company from all your tools, tracking & databases into User & Account Profiles - the single source of truth.

Unlimited Segmentation

Use any combination of attributes, events & event properties from different sources to query & segment both people & companies with Segments.

2-way sync in real-time

Map filter, filter segments & stream every update about people, companies & segments two-way between all your team’s tools with Integrations and more.

Notify your Slack channels about leads and customers

Trigger real-time notifications in Slack with the complete context of your leads, customers & accounts from all your tools, tracking & databases.

Get notifications to Slack channels when people enter or leave segments you’ve created like Demo Requests, or when they trigger certain events with different user actions.

Popular Slack team notifications include:

  • Demo requests
  • New paid subscriptions
  • Target account signup
  • Customer churn
  • Downtime alerts

Filter what data gets sent to Slack

Sync any data in Hull to Slack as a notification:

  • Trigger notifications with Segments and Events
  • Choose from any User & Account attribute
  • Notify on entering & leaving segments

Search for leads and customers from Slack

No more hunting around in different tools for the full story on each lead and customer.

With Hull for Slack, bring their profile to you on demand.

Enter a query like @hull ed@hull.io to return their complete customer profile inside of Slack. Dig down further into profiles with buttons to fetch more data too, and links to the complete Hull Profile at the top.

More than just a Slack notifications tool

Hull sits at the heart of your marketing tech stack. Unify, transform, segment, and sync customer data across all your tools and teams from one customer data platform.

Unified customer profiles to capture & show everything about each person & company.

Processor to transform your customer data in any way, in real-time.

Segmentation tool to query your entire customer database, compute segments & filter data flows in real-time.

Integrations to map, filter & sync customer data across all your tools & databases.

Explore Hull's customer data platform

Loved by Marketing and Sales teams

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