Single customer view & profile for every person & companyCombine data from all your tools, tracking, and databases into a unified customer profile with Hull's powerful identity resolution.

Build a single customer view from all your customer data


Use Hull's Integrations and Incoming Webhooks to capture data from all your CRMs, email, chat, analytics, enrichment, billing, and tools with customer data.


Use Hull.js, Segment's analytics.js , Incoming Webhooks and the URL shortener to track web sessions and product usage into Hull.


Use Hull's SQL Importer, APIs, and Google Sheets Importer to ingest data from your backend databases and data warehouses.

Smart, secure, and automated identity resolution

Hull's Identity Resolution algorithms matches up data about the same person and the same company with identifiers from multiple different tools and databases into a single, unified profile.

Hull treats all data in isolation. Merging is deterministic, secure, and configurable.

See our documentation on identifiers & identity resolution.

Explore Identity Resolution

Capture unlimited User and Account attributes

All your attributes in one place

Hull shows the complete set of attributes from every tool and database in one profile.

Organize and group them by tool

Hull groups attributes and their values by the tool they came from, so you can easily see which tool is presenting which data points.

Store unlimited attributes

Send an unlimited number of User and Account attributes to your User Profiles in Hull. No need to define schemas either - Hull identifies and formats the data as you send it.

Your customer's journey, presented in one single pane

Your User Timeline in Hull shows all of your customer behavior and interactions, all in one place.

Combine tracked events from different tools

Bring events like Page viewed, Email opened, and Form submitted from all your disparate tools into your single customer view.

Unlimited event properties

Hull captures event properties and any context that can be detected about that action. There is no limit to the volume and type of event properties we track.

Track and record all changes

Hull automatically records and timestamps attribute and segment changes, assigning "before" and "after" values so you never lose that data.

Accurate and always up-to-date

Hull updates and recomputes the entire customer profile every time new data comes in. Hull Profiles are never out of date.

Every User and Account profile has a complete audit log of all data incoming and outgoing data that made up their profile.

Search through any User or Account's entire collection of attributes and events with ease.

Use your unified customer data everywhere

Build real-time segments

Use any combination of your customer data to build segments that update in real-time.

Transform your profile data

Use Hull Processor to transform your data using plain JavaScript.

Sync data in real-time

Use integrations to map fields between Hull and your tools, and set them to sync automatically in real-time.

Learn more about Hull's customer data platform

Get a customized demo now

Complete customer data orchestration: Unify & sync your tools, teams & data in real-time. Book a demo with a product expert now.