Simplify data integration with Hull
Instead of creating one-to-one data integrations, which can be unreliable and difficult to manage, Hull's customer data platform unifies your data in a central repository. Streamline operations and take control of your data.
Customer data platform for Datanyze
Build unified customer profiles
Hull unifies data from HubSpot and other first, second, and third party data sources to create a 360° view of your customers.
Create or Update your Contacts and Companies in Hull
Automatically create and update in real-time fields inside Hubspot based on the changes on attributes captured by Hull from all your stack. This will allow your marketing and salespeople to stay up-to-date on their Contacts and Companies.
Activate
Filter out the Users and Accounts you want to sync by whitelisting segments of Users and Accounts in the Hubspot connector. This will allow you to reduce the number of Contacts inside Hubspot.
Control Datanyze enrichment from one place
Use Hull Segments to filter and control which people and companies get sent to Datanyze. All the Datanyze data will be appended to Hull Account profiles.
Enrich every account with Datanyze data
See all 30+ data points from Datanyze in Hull’s Account profiles, including the full array of technologies they use.
- Automatically enrich all (or a selection of) your accounts
- Fetch the latest Datanyze data to re-enrich your profiles
- Sync data onwards to enrich the profiles of all your connected tools
How teams use Hull with Datanyze
Data enrichment
Fill in the blanks in your lead & customer profiles everywhere with Hull’s data enrichment integrations. See how to manage data enrichment on Hull.
Lead qualification
Connect to all your lead sources, then enrich, score & pre-qualify leads before syncing only best-fit, sales-ready leads to your CRM. See how to build lead qualification on Hull.
Single Source of Truth
Create an always up-to-date source of customer data to sync across all your tools with Hull's customer data platform. See how to build your single source of truth on Hull.
Get a customized demo now
Complete customer data orchestration: Unify & sync your tools, teams & data in real-time. Book a demo with a product expert now.
Data engineering tools for marketing ops
Hull's customer data platform gives your data engineers a complete toolset to unify, transform, segment & sync data across all your tools real-time.
I can’t remember what my job was like before Hull. When things work in Hull, I can go back home.
Transform Datanyze data with code
Compute new attributes and events from Datanyze data, and define new rules & logic using Processor - the real-time editing environment for all your customer data. Write plain JavaScript to:
- Define fallback strategies for prioritizing data sources
- Create custom lead scoring & signal models
- Assign account owners
- Transform data without limitations
Flexible platform for customer data engineering
Transform data in real-time
Write plain JavaScript to cleanse, transform & enrich in Processor.
Open Source Connectors
Fork, host & extend Hull’s collection of connectors on GitHub.
Build your own connectors
Integrate new tools with ease using Hull’s NodeJS libraries.
More than just data enrichment
Hull sits at the heart of your marketing tech stack. Unify, transform, segment, and sync customer data across all your tools and teams from one customer data platform.
Unified customer profiles to capture & show everything about each person & company, including all your data enrichment sources.
Processor to transform your customer data in any way, in real-time.
Segmentation tool to query your entire customer database, compute segments & filter data flows in real-time.
Integrations to map, filter & sync customer data across all your tools & databases.
About Datanyze
Loved by Marketing and Sales teams
See how Hull works
Learn how Hull unifies and syncs customer data by watching our product tour
