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With Hull, HubSpot can be your single source of truth

Unify customer data from all your tools & databases, then map to properties & sync with HubSpot Contacts & Companies in real-time. All your data, updated in HubSpot.

Try free for 14 days. Plans from $450/month.

Data from your product & data warehouses, CRM, email, enrichment, analytics — all in HubSpot automatically.

Popular Hull integrations with HubSpot

Hull connects HubSpot with the data it cannot reach from elsewhere - your product, data warehouse, payments, data enrichment, and all your sales & marketing tools.

Then use that data in HubSpot to create more precise segments, more personal templates, and smarter workflows.

The biggest benefit in using Hull is the accurate (and easy) segmentation of users and account, that can then be populated everywhere. It increases data accuracy when doing analyses and overall simplifies the usage of other tools.

Axelle Heems, Growth Ops at Gorgias

Connect your SQL databases to HubSpot

  • Query databases on a schedule
  • Write to HubSpot Contacts & Companies
  • Exclude null updates. Batch true updates.
  • For MySQL, PostgreSQL, Redshift & Snowflake

Connect SQL to HubSpot

Map & filter Segment data reliably into HubSpot

  • Capture Segment identify & track calls
  • Unify data from Segment into Hull profiles
  • Map data to HubSpot Contacts & Companies
  • Automatically retry sending dropped data

Connect Segment to HubSpot

HubSpot to Outreach Two-Way Sync

  • Sync HubSpot Contacts & Outreach Prospects
  • Sync HubSpot Companies & Outreach Accounts
  • Map HubSpot Properties & Outreach fields
  • Two-way real-time synchronization

Connect HubSpot to Outreach

HubSpot to Intercom Two-Way Sync

  • Sync HubSpot Contacts & form fills to Intercom
  • Sync Intercom Leads & Users to HubSpot
  • Map fields between Intercom & HubSpot
  • Filter Contacts between Intercom & HubSpot

Connect HubSpot to Intercom

Clearbit Enrichment for HubSpot

  • Sync HubSpot Contacts to Clearbit Enrichment
  • Map Clearbit data to HubSpot Properties
  • Create Hull Segments with Clearbit data
  • Sync Hull Segments to HubSpot

Enrich HubSpot with Clearbit

Customizable HubSpot Salesforce integration

  • Filter & sync HubSpot Contacts to Salesforce
  • Control logic to Salesforce Leads & Contacts
  • Map fields between HubSpot & Salesforce
  • Manage HubSpot & Salesforce API limits

Connect HubSpot to Salesforce

Customer data platform for HubSpot teams

Single customer view

Unify data about every lead, customer & company from all your tools, tracking & databases into User & Account Profiles - the single source of truth.

Unlimited Segmentation

Use any combination of attributes, events & event properties from different sources to query & segment both people & companies with Segments.

2-way sync in real-time

Map filter, filter segments & stream every update about people, companies & segments two-way between all your team’s tools with Integrations and more.

Power-up the best features of HubSpot

Fill-in-the-blanks in your Contacts and Companies, and enable new powers in HubSpot’s best features:

  • Build & update Lists in real-time with all your data
  • Trigger Workflows with events and properties from other tools
  • Personalize Templates with computed, cleansed data
  • Create Reports to attribute your full customer journey

Power-up other tools with data from HubSpot

Use your data captured in HubSpot to power actions across the rest of your martech stack

  • Update ad audiences from your Contact profiles
  • Sync HubSpot Forms data across all your tools
  • Subscribe & unsubscribe contacts based on Email actions
  • Trigger actions in other tools through Webhooks

How teams use Hull with HubSpot

CRM integration

Sync data seamlessly into Salesforce, HubSpot, Close, or your other CRM from all your tools, tracking & databases in real-time via Hull. See how to manage CRM integration on Hull.

Lead qualification

Connect to all your lead sources, then enrich, score & pre-qualify leads before syncing only best-fit, sales-ready leads to your CRM. See how to build lead qualification on Hull.

Single Source of Truth

Create an always up-to-date source of customer data to sync across all your tools with Hull's customer data platform. See how to build your single source of truth on Hull.

Try Hull Free for 14 Days. Plans from $450/month.

Unify & sync your tools, teams & data in real-time from $450/month. Sign up and setup your first data flows now free for 14 days, or book a demo with a product expert.

Solve hard HubSpot data integration problems

Hull is the customer data platform for data engineers. With the flexibility of code and real-time data, with the security & scalability of a customer data platform, you can solve common HubSpot data integration problems beyond HubSpot's Connect apps:

  • Fetch data from your SQL backend (like a Redshift data warehouse)
  • Sync data across all your tools whilst respecting HubSpot API limits
  • Trigger actions across multiple tools by capturing HubSpot Workflow webhooks
  • Write multi-touch attribution models into HubSpot
Read Hull's documentation

Hull's HubSpot Documentation

HubSpot integration support

Data Object Hull HubSpot
People Users Contacts
Companies Accounts Companies

Hull's HubSpot data mapping enable you to sync User & Account attributes with HubSpot Contact & Company properties, including custom properties.

Segments can filter which Users & Accounts are synced to HubSpot. Segments also appear as a Hull_Segments custom property in HubSpot.

Using the HubSpot Connector

Hull connects to and authenticate with their HubSpot portal through oAuth.

Hull ingests data from the HubSpot connector through the Firehose API, fetching updates every five minutes. Updates are synced immediately from Hull to HubSpot.

Read HubSpot documentation

Data engineering tools for marketing ops

Hull's customer data platform gives your data engineers a complete toolset to unify, transform, segment & sync data across all your tools real-time.

Gautier Husson

I can’t remember what my job was like before Hull. When things work in Hull, I can go back home.

Flexible platform for customer data engineering

Transform data in real-time

Write plain JavaScript to cleanse, transform & enrich in Processor.

Open Source Connectors

Fork, host & extend Hull’s collection of connectors on GitHub.

Build your own connectors

Integrate new tools with ease using Hull’s NodeJS libraries.

HubSpot's customer data platform partner

Try Hull Free for 14 Days. Plans from $450/month.

Unify & sync your tools, teams & data in real-time from $450/month. Sign up and setup your first data flows now free for 14 days, or book a demo with a product expert.

Integrate HubSpot with all your tools

Drive outsized results with Hull + HubSpot

More than just a HubSpot integration

Hull sits at the heart of your marketing tech stack. Unify, transform, segment, and sync customer data across all your tools and teams from one customer data platform.

Unified customer profiles to capture & show everything about each person & company, including anonymous website visitors.

Processor to transform your customer data in any way, in real-time (no limits to HubSpot properties or events).

Segmentation tool to query your entire customer database, compute segments (for HubSpot Lists) & filter data flows in real-time.

Integrations to map, filter & sync customer data across all your tools & databases.

Explore Hull's customer data platform

Try Hull Free for 14 Days. Plans from $450/month.

Unify & sync your tools, teams & data in real-time from $450/month. Sign up and setup your first data flows now free for 14 days, or book a demo with a product expert.