Sync your SQL database with Salesforce

Import updates from user, account & user action tables from your SQL database into Hull, then sync to Salesforce Leads, Contacts & Accounts

Hull SQL Importer

Seamless customer data integration from your SQL database

Fetch user & account traits and events from your SQL database

Install the SQL Importer in Hull. Connect your database and specify your user credentials - we recommend read-only. Write your SQL query to query and fetch your data. Schedule how frequently Hull's SQL Importer will fetch new updates (every 3 hours by default).

Hull will write your SQL data into Profiles as new users, new or updated traits, and new events.

Fork, extend, and host the SQL Importer yourself. All Hull integrations are open source. View the SQL Importer repo on GitHub.

View our SQL Importer documentation

Complete control over all your customer data

Complete control over your Salesforce data integration

Select segments, traits, and events to sync from Hull Profiles to Salesforce.

Hull updates each tool with every updated profile or segment automatically, or with one-off manual syncs to backfill data. Hull intelligently batches API calls so you don't blow your 15,000/day API limit with Salesforce. Each update is synced in real-time to each connected integration. It takes moments to setup Hull Integrations with Salesforce or any other tool.

Mention saved over $15,000 on Salesforce (whilst doubling qualified leads) using Hull for their data integration instead of native integrations.

Hull Integration settings

Explore our Salesforce & SQL integrations


Learn how Hull integrates with Salesforce Leads, Contacts & Accounts in our overview, documentation, and open source integration.

SQL Importer

Learn how Hull integrates with SQL databases in our overview page, documentation, and open source integration.

Break & sync your customer data silos with Hull

Busy teams from Segment, Drift, Mention, and more discovered how Hull worked for them with a personalized demo. Schedule yours today.

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