Reliable, real-time Segment Salesforce integration

Filter, transform, segment & sync Segment Identify, Track, Page & Group calls into Salesforce Leads, Contacts & Accounts via Hull's customer data platform.

Explore Hull's customer data platform

Hull sits between Segment, Salesforce & all your tools

Segment Source & Destination

Capture Identify, Track, Page & Group calls into Hull as a Segment Destination to update Hull Users & Accounts, and sync data from Hull as a Segment Source via the Segment integration.

Two-way Salesforce integration

Map, filter & sync Leads, Contacts & Accounts in Salesforce with User & Account Profiles & Segments in Hull via the Salesforce integration.

More than just a Segment Destination

Segment is a tracking & ETL tool. Hull sits between all your tools, tracking & databases.

With Hull, you have far more control over your customer data:

  • Complete unified customer profiles
  • Transform & cleanse your customer data
  • Real-time segmentation across all your data
  • Map, filter & two-way sync to your tools

Use Hull in addition to Segment via Hull's Segment integration, or replace your Segment tracking & data pipes with Hull.

Compare Hull vs Segment

Segment Destination Hull

Break & sync your customer data silos with Hull

Busy teams from Drift, Appcues, Mention, and more discovered how Hull worked for them with a personalized demo. Schedule yours today.

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Data engineering for Salesforce ops

Hull's customer data platform gives your data engineers a complete toolset to unify, transform, segment & sync data in-and-out of Salesforce and across all your tools real-time.

Thomas Plaindoux

Data Operations Manager, Mention

We saved over $15,000 on Salesforce and doubled qualified leads. Customer success and sales are very, very happy. I can give them whatever information they want, and I don’t need a backend developer. Data is more reliable. We have more control.

Flexible platform for customer data engineering

Transform data in real-time

Write plain JavaScript to cleanse, transform & enrich in Processor.

Open Source Connectors

Fork, host & extend Hull’s collection of connectors on GitHub.

Build your own connectors

Integrate new tools with ease using Hull’s NodeJS libraries.

Integrate all your tools through Hull

Slack integration

Trigger notifications and actions, and look up leads and customers without leaving Slack with Hull's Slack integration.

Web Personalization

Sync any lead & customer data from Hull into the browser client via Hull. Trigger events, live chat, web personalization & ad audiences.

Outgoing Webhooks

Trigger workflows, sync to databases, and update test environments in real-time with Hull's outgoing webhooks connector

Stripe integration

Capture all your Stripe charges and subscriptions, then sync across all your tools using Hull's Stripe integration

MadKudu integration

Enrich your MadKudu predictive models and sync lead scores & buying signals to all your tools in real-time with Hull's MadKudu integration

HubSpot integration

Sync HubSpot Contacts, Companies & Lists with all your other tools in real-time through Hull’s HubSpot integration.

Optimizely integration

No more CSV imports & outdated data. Use data from all your tools, tracking & databases to create & update Optimizely Audiences from Hull.

Datanyze integration

Sync company and technographic data from Datanyze to all your tools in real-time through Hull's customer data platform

Incoming Webhooks

Capture webhooks with lead & customer data, then cleanse, transform & sync across all your tools

Salesforce integration

Sync Salesforce Leads, Contacts & Accounts with all your other tools in real-time through Hull’s Salesforce integration.

Scheduled API Calls

Fetch & recompute data from any API on a schedule, like the daily weather, then sync the response to all your tools with Scheduled API calls in Hull

Segment integration

Transform, enrich, segment & sync customer data from Segment and beyond with Hull’s Segment Integration.

Nutshell CRM integration

Sync Nutshell Leads & Contacts with all your other tools in real-time through Hull’s Nutshell integration.

Customer.io integration

Sync Customer.io Users with all your other tools in real-time using Hull’s Customer.io integration

Typeform integration

Import all your lead & customer Typeforms, then cleanse, transform & sync across all your tools with Hull’s Typeform integration

Google Sheets importer

Import all your lead & customer spreadsheets & CSVs, then cleanse, transform & sync across all your tools with Hull's Google Sheets Importer

Hull.js

Small, secure, easy JavaScript client to track & sync any customer data to and from the browser. For analytics, web personalization and cross-domain tracking.

Facebook Custom Audiences integration

No more CSV imports & outdated data. Use data from all your tools, tracking & databases to create & update Facebook Custom Audiences from Hull.

Close.io integration

Sync Close.io Leads & Contacts with all your sales & marketing tools in real-time through Hull’s Close.io integration.

Intercom integration

Sync Intercom Users, Visitors & Leads with all your other tools in real-time with Hull's Intercom integration.

SQL importer

Fetch product usage, legacy data, and other siloed SQL data and data warehouses, and sync to all your sales & marketing tools through Hull.

Mailchimp integration

Sync Mailchimp Contacts & Lists with all your other tools in real-time through Hull’s Mailchimp integration.

URL Shortener

Track link clicks from any URL you define, and sync events to all your sales & marketing tools

Clearbit integration

Sync data from Clearbit Enrichment, Reveal, Prospector & Discovery APIs to all your tools in real-time with Hull’s Clearbit integration.

Hull is a customer database, updating in real-time

Single customer view

Unify data about every lead, customer & company from all your tools, tracking & databases into Profiles - the single source of truth.

Unlimited Segmentation

Use any combination of attributes, events & event properties from different sources to query & segment both people & companies with Segments.

2-way sync in real-time

Map filter, filter segments & stream every update about people, companies & segments two-way between all your team’s tools with Integrations and more.