SendGrid integration platformTrigger SendGrid emails via API calls, and track email events via Incoming Webhooks

Send emails from SendGrid using any customer data

Hull is your real-time customer database and segmentation tool for sending any email through SendGrid.

  • All your customer data in Profiles
  • Build & update Segments in real-time
  • Call SendGrid's SMTP API via Processor
  • Track SendGrid delivery & engagement events with webhooks

SendGrid event webhooks

Capture email delivery & engagement events

Use Hull’s Incoming Webhooks to capture SendGrid email delivery & engagement events as User Events and Attributes in the Hull Profile. Build & update segments with your SendGrid data, then sync across all your tools in real-time.

Read SendGrid's Event Webhook documentation

Explore Hull's Incoming Webhooks

Send SMTP email through SendGrid from Hull

Use the request library to call SendGrid's SMTP API and trigger an email to send via Hull Processor - the real-time editing environment for your customer data.

Write the event delivery data from the API response back as an event into your User profiles.

Explore Hull Processor

Unify data into Hull to sync everywhere

Build unified customer profiles

Hull unifies data from HubSpot and other first, second, and third party data sources to create a 360° view of your customers.

Create or Update your Contacts and Companies in Hull

Automatically create and update in real-time fields inside Hubspot based on the changes on attributes captured by Hull from all your stack. This will allow your marketing and salespeople to stay up-to-date on their Contacts and Companies.


Filter out the Users and Accounts you want to sync by whitelisting segments of Users and Accounts in the Hubspot connector. This will allow you to reduce the number of Contacts inside Hubspot.

Map & sync customer data across all your tools

With all your data captured in Hull, you can map and sync Users and Accounts to all you tools. Hull will then keep each tool updated in real-time.

Get a customized demo now

Complete customer data orchestration: Unify & sync your tools, teams & data in real-time. Book a demo with a product expert now.

Data engineering tools for marketing ops

Hull's customer data platform gives your data engineers a complete toolset to unify, transform, segment & sync data across all your tools real-time.

Gautier Husson

I can’t remember what my job was like before Hull. When things work in Hull, I can go back home.

Flexible platform for customer data engineering

Transform data in real-time

Write plain JavaScript to cleanse, transform & enrich in Processor.

Open Source Connectors

Fork, host & extend Hull’s collection of connectors on GitHub.

Build your own connectors

Integrate new tools with ease using Hull’s NodeJS libraries.

More than just data capture

Hull sits at the heart of your marketing tech stack. Unify, transform, segment, and sync customer data across all your tools and teams from one customer data platform.

Unified customer profiles to capture & show everything about each person & company.

Processor to transform your customer data in any way, in real-time.

Segmentation tool to query your entire customer database, compute segments & filter data flows in real-time.

Integrations to map, filter & sync customer data across all your tools & databases.

Explore Hull's customer data platform

Get a customized demo now

Complete customer data orchestration: Unify & sync your tools, teams & data in real-time. Book a demo with a product expert now.