Trigger Slack notifications & search from your SQL database

Import updates from user, account & user action tables from your SQL database into Hull. Trigger notifications in Slack with computed events and segments.

Gather your target contacts from SQL databases and beyond

User, Account & User Action SQL tables

Fetch customer data from your SQL databases at set intervals, and combine with all your sales, marketing, support & customer success tools in Hull.

Capture data from any tool & databases

Use Hull's own tool integrations and data sources to enrich customer profiles with data from SQL databases, Salesforce, any webhook, any 3rd party API, and more.

Sync data to Slack through Hull's customer data platform

Notify your Slack channels about leads and customers

Build awareness and seize new opportunities without your teams having to log in anywhere new. Let the data and insights come to you.

Get notifications to Slack channels when people enter or leave segments you’ve created like Demo Requests, or when they trigger certain events with different user actions.

Popular Slack team notifications include:

  • Demo requests
  • New paid subscriptions
  • Target account signup
  • Customer churn
  • Downtime alerts

Control what customer data you see in Slack

Choose what data gets synced to Slack with each notification and search query. Select the fields to sync, and segments or events to trigger notifications within the Slack integration settings.

Hull updates each tool with every updated profile or segment automatically. Each update is synced in real-time to each connected integration.

It takes moments to setup Hull Integrations with Slack or any other tool.

Hull Integration settings

Search for leads and customers from Slack

No more hunting around in different tools for the full story on each lead and customer.

With Hull for Slack, bring their profile to you on demand.

Enter a query like @hull to return their complete customer profile inside of Slack. Dig down further into profiles with buttons to fetch more data too, and links to the complete Hull Profile at the top.

Trigger actions in other tools from Slack

Add buttons to each profile inside of Slack to trigger additional actions on each person’s profile.

Click to update values in Hull Profiles, then use this to power segments and workflows in all your other tools.

Explore our Slack & SQL Importer


Learn how Hull integrates with Slack channels and users in our overview page, documentation, and open source integration.

SQL Importer

Learn how Hull integrates with SQL databases in our overview page, documentation, and open source integration.

Break & sync your customer data silos with Hull

Busy teams from Segment, Drift, Mention, and more discovered how Hull worked for them with a personalized demo. Schedule yours today.

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