Picture this: an accidental prospecting email lands in your customer’s email inbox. That sinking feeling after the realization is unfortunately all too familiar for the modern-day marketer whose go-to-market tools haven’t synced up with one another. Data synchronization is a key component of a well-oiled go-to-market machine. When the data in your tools remain in sync, your teams can be too.
With Hull, keeping data aligned across systems occurs in real-time, such that a change in one tool triggers a near-instant update in all of your connected applications.
No more building bespoke integrations between two tools each time you require data to sync — Hull becomes your organization’s customer data hub. Hull’s integration settings place you in the driver’s seat of your data flows. The flexibility of our platform offers fine-tuned control over how you want your data to sync. A comprehensive system log keeps tabs on your incoming and outgoing data so you have the visibility you need to look back and audit your data flows if you need to.
Learn how Hull unifies and syncs customer data by watching our product tour